Zendesk – Forethought

Zendesk, Inc. (**Zendesk**) proposes to acquire 100% of the business of Forethought Technologies, Inc. (**Forethought**) through a reverse triangular merger whereby Forethought will acquire 100% of the issued shares in a subsidiary of Zendesk which has been newly incorporated for the purpose of the merger. Through this process, Forethought will become a wholly owned subsidiary of Zendesk. Zendesk is a US-based software company providing software-as-a-service customer relationship management (**CRM**) software designed to improve customer relationships. Zendesk is owned by affiliates of Permira Holdings Limited (**Permira**) and affiliates of Hellman & Friedman LLC (**H&F**). Permira is a Guernsey-registered private equity business engaged, through its subsidiaries and affiliates, in the provision of investment management services to a number of investment funds. Permira ultimately controls a number of private equity funds, which include portfolio companies active across the consumer, services, healthcare, technology, and climate sectors. H&F is a US-based private equity investment firm with a focus on the technology sector, among others. Permira and H&F also own Genesys, which is a contact-centre-as-a-service (**CCaaS**) provider which develops, manufactures and supplies software products and related services for customer interaction management. Forethought is a US-based start-up company that markets AI-driven software tools which integrate with CRM software.

Status
Assessment completed
ACCC determination
Approved
Stage
Waiver application
Notified
23 February 2026
Determination published
6 March 2026

Acquirers

  • Zendesk, Inc.

Targets

  • Forethought Technologies, Inc.

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